About Us
OUR STORY
SUFI AS
Sufi AS was established in 1995 by the Olsen family and quickly became well-known for fish production and trade in Lofoten. Their story began in the fishing village of Nesland, the southernmost part of Flakstadøya, where their great-great-grandfather was buying and drying fish. However, they faced problems in Nesland as the port conditions were subpar. So, in the 1960s, they made the bold decision to move their operations to Sund in Lofoten. This move turned out to be very important for their success.
Edvard W. Olsen was a key person in guiding the Olsen family. He bought two small islands, which became the foundation for their business. With determination and a small freighter, Edvard started buying fish from the whole district, essentially starting over and reshaping their business.
In 1995, Edvard's son, Ståle Olsen, took over as the leader, and the company was renamed to Sufi AS. After 23 years in charge, Ståle Olsen was succeeded by his son Ole as the general manager.
Under Ole's leadership, Sufi AS became a major player in Lofoten's fishing industry and expanded to Troms og Finnmark. Within the seafood sector of Norway, Italy, and Nigeria, they are known as talented stockfish producers and work tirelessly to deserve such praise.
Today, after six generations, Sufi AS stands as a symbol of the Olsen family's enduring dedication.
Transparency Act
SUFI GROUP’S TRANSPARENCY ACT STATEMENT
Each year, Sufi AS conducts due diligence assessments in accordance with the Norwegian Transparency Act and publishes a report summarizing the findings. The purpose of the Transparency Act is to promote respect for fundamental human rights and decent working conditions within business operations and supply chains.
This report covers the company's due diligence assessments for 2024. It outlines the measures considered and implemented to reduce the risk of adverse impacts on human rights and working conditions related to Sufi AS's operations and business relationships. The statement is prepared in accordance with Section 5 of the Transparency Act.
You can download the full report below.
For further inquiries or requests for information under the Transparency Act, please contact us at apenhetsloven@sufi.as